Big data is no longer the sole domain of big companies. As the perception of big data moves from futuristic hype to real-world opportunity, the promise of improved decision making, increased operational efficiency and new revenue streams has more organizations actively engaging in data analysis projects than ever before. That no longer just means more enterprise organizations, either. Midmarket companies are jumping on the big data bandwagon in a big way. In fact, a recent survey by Competitive Topic: Big Data.
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